| If the customer remains unsatisfied with the action taken or solution offered by a Member then the customer may make a written request to the PCA to become involved, enclosing a brief clear statement of the facts as interpreted by the customer. The PCA will then attempt to negotiate a fair, reasonable and mutually acceptable settlement. Members will co-operate fully with the PCA in the search for a settlement. PCA staff and directors will not reveal details of any dispute issue to any outside party.
Reasonableness. Bear in mind that opinion as to what is 'reasonable' will vary according to product value, price and supply route. Whilst it might theoretically be reasonable for a retailer who charges high prices to swap out a product free of charge outside of the guarantee period when there is only a minor fault, an Internet reseller who you chose because they were the cheapest is unlikely to do the same. Consumer and retailer opinion as to what is reasonable are usually different and a decision may often require recourse to the law. | 
Speedy solution
